Showing posts with label Audi. Show all posts
Showing posts with label Audi. Show all posts

Wednesday, 22 January 2014

Google Announce its Partnership with Automakers to Bring Android into Cars

News is coming that Google was supposedly working to bring an Android-based system into cars; however, this news has been confirmed by Internet Giant in his blog post few days ago. The most popular Internet Giant, Google has joined forces with General Motors, Hyundai, Audi and Honda to form a new group aimed at making Android in the car a reality.


The most advanced and first android-equipped vehicles will arrive in the later of this year. The OAA (Open Automotive Alliance) wanted to make Android the most common platform for in-car infotainment, with a focus on auto-specific interfaces and tapping into the massive developer base that is already devoted to android applications.

One of the most popular chipmakers NVIDIA, having a large footprint in the automotive space has also joined the alliance along with other automakers from the U.S., Japan, Korea and Germany.

Patrick Brady, a Director, Android Engineering, said “In this multi-screen world, switching between our different devices should be easy and seamless”. He also added “Common platforms allow for one connected experience across our phone, tablet and PC, so we get the right information at the right time, no matter what device we are using. But there’s still an important device that isn’t yet connected as seamlessly to the other screens in our lives - the car.”

With this expansion of the android platform into automotive, industry partners will easily integrate mobile technology into cars and provide their drivers a well-known and seamless experience in order to keep their maximum attention on the road, senior veep of Google’s Android, Chrome and Apps, Sundar Pichai said while announcing.

When it comes to talk about the first android equipped automobile, Roewe 350 is the name that comes in everyone’s mind as this car featured a DVD/GPS system that runs on Android 2.1 at that time the latest release from Google. The system of this car allowed drivers to gain access to real-time traffic reports, allowing direct Web access from the car and more.

Yet, Android has not completely penetrated automobiles, so teaming up with these popular players is one of the biggest moves for Google and Android as it is like to transcend your pocket and becomes a permanent fixture in your car.

Along with OAA, it mean that all your music, apps and more will easy get their place on the dashboard to use with the car’s built-in controls and display. It is also likely that hands-free controls will be a standard fixture. It allows drivers to keep their concentration on the road instead of messing across with buttons on their smart-phones.

Patrick Brady also wrote in a blog post “Together with our OAA partners, we are working to enable new forms of integration with Android devices, and adapting Android for the car to make driving safer, easier and more enjoyable for everyone”. He also added in his conversation “Putting Android in the car will bring drivers apps and services they already know and love, while enabling automakers to more easily deliver cutting-edge technology to their customers. And it will create new opportunities for developers to extend the variety and depth of the Android app ecosystem in new, exciting and safe ways.”

Currently, there are only five car manufacturers that are on the board, Google says it’s welcoming other companies as well to join the OAA in the future to help build common platform for the road. So, all the people, who are android lovers, can wait for the lovely android based cars.

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Friday, 3 January 2014

Android-Based Infotainment System Expected Announced by Google and Audi at CES 2014

Google is going to partner with Audi, a German auto maker and may announce Android-Based Infotainment System, according to a report by the Wall Street Journal, Mountain View. Some secrets source also revealed that Google’s in care Android efforts to collaborate with other leading Auto makers. It also involved NVIDIA.



In 2014, Google has started its big plan for putting Android in cars and this Android OS will run on hardware that created into the car rather than on Smart device. Having this infotainment, users can easily access to the navigation, music, entertainment and communication functions hat available on your smart device. However, right now LTE has announced by Audi for its selected models.

Before Google, Apple also has introduced its iOS in the car that supported by Daimler, BMW, Honda, and others. It simples shows that Google lands with Android-Based Infotainment System to compete its rival, Apple. Moreover, Google also has to consider domestic car makers before targeting other car makers. We, the people, will remain doubtful until we see demo for same.

This tie up will happen on 7th of January in Las Vegas; however, we are not sure whether or not Google will make this partnership as official. We couldn’t have more details about this announcement, but we might hear this news from Google soon.

Audi's head of product strategy Filip Brabec told The Wall Street Journal, “Cars are becoming more complex, and with the computing power that is going into vehicles, you need that type of system in the car”. He also told that vehicles in future will require computer operating systems for support different types of applications and functions that every person wants to access while driving.

It is considered as one of the major improvements in the technology field that makes life easier and simpler, however it is waste of time to predict anything before watching demo. According to Ford, the demo of an autonomous vehicle has developed at CES next week. Let’s wait and watch what happens.